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As we career towards the time of year that fills many of us with dread, there’s no escape from heart-smothered shops, romantic meal deals for two and florists making small fortunes [...]
Public Relations and communications has evolved significantly in recent years. The increased prevalence of digital and social media has propelled ‘word of mouth’ and, more than ever before, digitally savvy consumers are shying away [...]
It’s nearly Christmas and since early November we’ve started to see TV, press and online campaigns urging us to buy. PR and marketing is of course a year-round activity, but every Christmas we see [...]
For many people, pitching stories to the media feels like a difficult and sometimes unnerving task. Some businesses and individuals are apprehensive about the prospect of attempting to raise their profile in this way and [...]
Souter PR prides itself in helping North West businesses develop. We've been working with Francis Kirk Group for a few months now, and the company has had some great media coverage around its expansion into Iran. [...]
Back in January 2001 the world was quite a different place. It’s amazing to think those who had any form of mobile phone were either holding a machine the size of a brick (complete with [...]
Social media management platform, Sprout Social, provide an excellent means by which users can engage with their potential customers on a variety of networks. Companies who try to regularly connect with existing and prospective clients [...]