Our round up of the most eye-catching Easter launches 2019

By |2019-03-29T11:52:51+00:00March 29th, 2019|Categories: Food and Drink, News, PR Industry, Social Media|

    Chocolate, chicks and fluffy Easter bunnies. When it comes to PR ideas at mark this holiday and drive seasonal sales, it’s often tricky to steer too far away from the tried and tested. But then many brands embrace the classics, update and re-launch each year and execute their Easter campaigns to perfection. Others [...]

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Our round up of some of the tastiest vegan food and drink launches of late

By |2019-02-28T09:43:36+00:00February 28th, 2019|Categories: Food and Drink, News, Social Media|

We’re monitoring media and speaking to food and news journalists and influencers all the time, and it’s clear that veganism is bigger than ever. And there’s no sign of the trend diminishing any time soon. Quite the opposite, in fact. Veganuary ’19 ended on record high with 250,000 participants – that’s more than in previous [...]

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Our most insta’rational toppings for national toast day

By |2019-02-19T09:58:12+00:00February 19th, 2019|Categories: Food and Drink, News, Social Media|

With National Toast Day upon us – and Roberts bakery being one of our lovely clients – we’ve decided to take a look at the most insta’rational recipes and tastiest toppings to celebrate the date this Saturday 23rd February. And its following is fierce. At the time of drafting this post, there are 3,740,172 #toast tagged [...]

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We’re an agency with a taste for Food & Drink campaigns

By |2019-02-08T11:30:21+00:00January 17th, 2019|Categories: Experienced PR Pros, Food and Drink, Social Media|

With a thirst for knowledge and an appetite for results, the team here at Souter PR is always hungry to work with some the UK’s leading food and drink brands. So how do we work with them and what benefits do we bring to their business? Well, we’re an award-winning PR agency that creates and [...]

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Key considerations for PR pros in 2018

By |2018-01-31T09:26:05+00:00January 31st, 2018|Categories: News, North West Business, Social Media|

As we begin to implement our 2018 campaigns, we look at five of the key considerations facing our industry and the way in which we work. Prepare for a convergence of PR and influencer marketing Public relations have evolved from media relations to influencer relations. Every social media channel has given rise to a new [...]

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Thinking big ‘and high’ for clients

By |2019-02-08T11:37:59+00:00November 22nd, 2017|Categories: News, North West Business, Social Media|

Roberts bakery launch new products with a ‘Highest Tea’ event at the Etihad Stadium Souter PR embarked on its highest ever challenge for Roberts bakery last month with a High Tea celebration 100ft above the Etihad stadium in Manchester. For one day only, the sky really was the limit for the Roberts team [...]

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The scent of summer and five of our favourite sunny seasonal campaigns

By |2017-05-22T13:27:56+00:00May 22nd, 2017|Categories: News, PR Industry, Social Media|

At the time of writing, there is the most splendid scent of summer in the air here at Souter PR. So to celebrate what we hope will be a most fabulous few months of sunshine and fun times ahead of us, we’ve taken a look at our top five favourite campaigns that simply scream summer [...]

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The most memorable mum-themed marketing

By |2017-03-22T12:10:21+00:00March 22nd, 2017|Categories: PR Industry, Social Media|

                  This weekend’s Mothering Sunday is a major event on the commercial calendar - presenting marketers with ideal opportunities to increase both awareness and sales. Needless to say, many big brands and agencies pull out all the stops to make the most memorable mark on Mother’s Day [...]

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Content Academy puts nine new businesses through funded training

By |2016-11-06T11:58:18+00:00June 12th, 2015|Categories: Experienced PR Pros, News, Social Media|

Content is still king and the Content Academy is still busy tutoring people on why content is so important, how to put together simple news stories, develop an approach to creating impactful imagery and video, talk about it on social media and put a plan in place to make it all happen. Hosted at the Stockport [...]

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