Cardiac Science – National media relations campaign to build a pipeline of positive media coverage around benefit of defibrillators from Cardiac Science to communities and in the workplace2016-12-09T13:19:39+00:00

Project Description

Cardiac Science

Carillion Construction Services has bought 300 Powerheart® G5 automated external  defibrillators (AEDs) from manufacturers Cardiac Science – its biggest ever deal.

They have been located at each of its UK project sites, giving staff, contractors, and visitors easy access to the life-saving technology in the event of a sudden cardiac arrest (SCA).

Souter PR generated construction media coverage in support of the specification as part of Cardiac Science’s ongoing programme of news management to drive awareness of the associated issues and conditions to ultimately increase sales.

Project Details

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Cardiac Science